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Mastering the Art of Engaging Video: capture attention, keep it, and make people actually care.
Pre Production Rory Puddle Pre Production Rory Puddle

Mastering the Art of Engaging Video: capture attention, keep it, and make people actually care.

Attention spans online are short. Most viewers decide whether to stay or scroll within the first 15 to 60 seconds. That’s your window to hook them, and if you don’t, they’re gone. With millions of videos competing for eyeballs every day, success isn’t luck. It’s about strategy, craft, and clarity from the start.

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