behind the scenes
These Go To Eleven: Why Good Audio Makes or Breaks Your Video
There is a funny thing about video production. Everyone obsesses over the visuals, the gear, the lights, the lenses, the slow-motion slider shot you spent half a day rigging. But if the audio is bad, the whole thing falls apart in about three seconds. Viewers will forgive a soft focus. They will not forgive dialogue that sounds like it was recorded inside a microwave.
License to Fly: The Drone Revolution in Corporate and Event Video
There was a time when getting aerial footage meant renting a helicopter, a pilot, and praying your shoot day didn’t turn into a scene from Twister. A single day in the air could cost thousands before you’d even hit record. Now, you can pull the same cinematic scale from something that fits in a backpack and costs less than the fuel bill from one chopper flight.
Taking Stock: How Stock Footage Can Level Up Your Corporate Video
Let’s be honest. Shooting everything from scratch is great when you have the time, budget, and a crew of twenty. Most businesses do not. Most producers do not. And most deadlines definitely do not. That is where stock footage quietly strolls in, looking suspiciously affordable and surprisingly attractive.
Finding Your Perfect Fit: Choosing the Right Crew Size for Your Video Production Project
One of the earliest decisions you have to make on any video project is far less glamorous than picking lenses or scouting locations, but it shapes everything that comes after: how big your crew should be. Go too large and the set starts feeling like a festival with too many lanyards. Go too small and people end up juggling jobs that really should be separate. The sweet spot is different for every project, so it helps to think about what you’re actually trying to pull off.
London Calling: Why Working with a Production Company in the Capital Can Take Your Video Further
London isn’t just a city, it’s a creative engine that never stops. Every street corner, skyline, and soundstage carries the pulse of something new being made. For brands looking to tell stories that connect, there’s no better place to find that mix of experience, energy, and edge.
Mastering the Art of Engaging Video: capture attention, keep it, and make people actually care.
Attention spans online are short. Most viewers decide whether to stay or scroll within the first 15 to 60 seconds. That’s your window to hook them, and if you don’t, they’re gone. With millions of videos competing for eyeballs every day, success isn’t luck. It’s about strategy, craft, and clarity from the start.
Lights, Camera, Location: Finding the Perfect Backdrop for Your Brand Story
Most corporate videos live or die by their location. You can have a great script, sharp editing, and flawless camera work, but if the setting feels bland or fake, the whole thing falls flat. The right location doesn’t just look good, it helps tell your story. It adds emotion, context, and says something about your brand before a word is even spoken.
Make ’Em Look: Why Animation Still Turns Heads
Let’s be honest, getting someone’s attention online is like trying to flag down a taxi in a thunderstorm. Everyone’s scrolling, swiping, and half-listening. If you want your message to land, you’ve got to earn that pause. That’s where animation comes in.
Videographer Fees Explained:How to Budget for Your Video Project
When planning a video project, understanding the costs involved is crucial to ensuring you stay within your budget while still achieving high-quality results. Hiring a professional videographer in the UK involves several components, each with its own pricing structure. In this article, we will break down the typical fees for various videography services, helping you budget effectively for your video project.
Capturing the Essence of Time: The Art of Timelapses in Video
In video production, storytelling is king. And one of the most striking ways to tell a story is through timelapse. It’s a technique that compresses hours, days, even years into seconds, transforming the ordinary into something hypnotic. Clouds race, cities breathe, buildings rise, you get to see change unfold in a way that’s impossible with the naked eye.
Standing Out From the Crowd: How to Create Videos that Reflect Your Company's Identity
In today’s crowded digital space, blending in isn’t an option. If your brand doesn’t make an impact, it gets ignored. At Ace, we believe bold, visually striking, and smartly crafted video content is the key to cutting through the noise and making people pay attention…
Behind the Scenes: Meet Your Video Production Dream Team
So, you've got a brilliant video idea, but you might be wondering, who are the talented folks that will turn your vision into a reality? Welcome to the behind-the-scenes of video production, where a team of skilled professionals work together to bring your project to life. In this blog post, we'll introduce you to the key roles of a video production team, from the director to the editor, and explain how their contributions create engaging and captivating videos…
We Have a Guy for That: Why Agencies Should Hire an Out-of-House Videographer
The marketing world moves fast, and agencies are constantly chasing standout content. When it comes to high-quality video, the big question is: do you bring someone in-house, or do you outsource…